Herbalife hits the big 3-0
It's nearly 35 years since Herbalife was established and the nutrition and weight management company has since gone from strength to strength. They've expanded into different markets across the globe, building an extensive network of Independent Distributors.
The company has established a strong presence in the Europe, Middle East and Africa (EMEA) market, which is paying significant dividends. Over the past 12 months it's been the company's fastest growing region, in terms of both sales and the number of Independent Distributors.
The company held an event at Wembley Arena to mark the 30th anniversary of their entry into the UK market and to celebrate their continued strong performance. Artworks' graphical expertise made an important contribution to the event.
We created a three dimensional commemorative MDF logo which took centre stage at the event. Artworks sprayed the 2.5m x 2.8m logo and applied vinyl graphics, giving it an added sheen for the big day, and marking Herbalife's continued success.